What’s So Different About the Health Care Market?
Things your health care product strategy must consider to be successful If you’ve been in health...
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Tag: strategy
Defining the Point of Care Market
It's useful to segment and analyze markets for developing company and product strategy or...
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Requirements, Trade-offs and Sales Objections
Overcoming feature trade-off sales objections often requires sales support specialists.
Read MoreMindray Acquires Datascope Patient Monitoring
Datascope will increase Mindray’s 2007 revenue by 53%.
Read MorePhilips to Acquire VisICU
Philips announced yesterday that they reached a merger agreement to acquire VisICU for $12 per share, $3 over the current share price. From HIStalk, "Visicu earned $9 million on sales of $36 million over the past year. In the 20...
Read MoreCurrent State of Medical Device Connectivity
It's time for another fisking! This time, the website medical devicelink has an interesting story called IT Showcase from the Business Planning & Technology Development section of MX magazine. The story explores the...
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