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Requirements, Trade-offs and Sales Objections

Overcoming feature trade-off sales objections often requires sales support specialists.


Mindray Acquires Datascope Patient Monitoring

Datascope will increase Mindray’s 2007 revenue by 53%.


Philips to Acquire VisICU

Philips announced yesterday that they reached a merger agreement to acquire VisICU for $12 per share, $3 over the current share price. From HIStalk, “Visicu earned $9 million on sales of $36 million over the past year. In
the 20 months since its IPO, Visicu shares have dropped from nearly $25
to below $9. Its board […]


Current State of Medical Device Connectivity

It’s time for another fisking! This time, the website medical devicelink has an interesting story called IT Showcase from the Business Planning & Technology Development section of MX magazine. The story explores the integration of medical devices with information system technology (aka, connectivity). While this article touches on areas in and outside the hospital, my […]


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